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Teens Are Hungry For Mobile Video Content

While the older generation often scoffs at watching video content on a mobile device, the younger generation has a different opinion. A new “Think with Google” survey conducted by Ipsos found that roughly seven in ten teen smartphone users spend three or more hours a day watching video content on their phones. With so many […]

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Netflix Misses Its Growth Target…Again

Netflix released its first-quarter earnings for 2017 earlier today. Unfortunately, Q1 was a miss for Netflix who came up short on its first-quarter subscriber growth goals that it set for itself at the beginning of the year. At the beginning of 2017, Netflix projected that it would add 5.2 million subscribers during the first quarter—1.5 […]

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The Comcast Xfinity Watchathon Expands To Netflix

Comcast is holding its fifth annual Watchathon week from April 3rd through April 9th! Every year Comcast hosts, what they call, the Xfinity Watchathon—a free video-on-demand (VOD) binge fest. This year, for the first time, Netflix will be included in the all-access promo. The Watchathon is a promotion designed to convince current Xfinity customers to […]

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YouTube Users Consume A Billion Hours of Video A Day

As the digital battle for online viewers rages on, YouTube emerges at the top of the pack with their milestone announcement of reaching a billion (yes with a b) hours of content viewed a day. A billion hours of content watched every day is unheard of for online viewing, in fact, with numbers like that, […]

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HBO Now and Netflix Vie for SVOD Supremacy

The subscription video-on-demand (SVOD) space continues to thrive as an increasing number of consumers find themselves signing up for various services. The true titans of this space are, of course, HBO Now and Netflix. A new report from Strategy Analytics, that also includes Amazon Video and Hulu in the analysis, provides several interesting metrics that […]

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Netflix Touts Impressive International Growth As Their Share Price Reaches A Record High

While many consumers may think that Netflix is at the top of their game with the majority of Americans having access to a Netflix account in some way or another, analysts and investors have been looking at the streaming giant through a more critical lens. Industry professionals, while impressed with Netflix’s success in America, understand […]

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An In-Depth Look At Netflix’s New Preview Feature

Netflix is well aware that the most common problem its subscribers face is often simply sifting through the massive amounts of content available to them. We’ve all sat down to watch Netflix, only to quickly become overwhelmed with the amount of new shows to choose from. While Netflix’s suggested titles algorithm does do a great […]

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Netflix Goes Offline

The day people around the country have been waiting patiently for has finally arrived; Netflix has an offline mode. Netflix recently announced an alternative to blowing through your monthly mobile data plan with the ability to download content and watch it without any wifi or data connection. Netflix made the announcement in true 2016 fashion […]

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