Comcast has been hosting an annual “Watchathon” event since 2013, in an effort to drive up interest in their Xfinity TV services. The Watchathon is always timed to occur a few weeks before the premier of major TV series to convince more viewers to tune in. The popularity of binge-watching has helped the Watchathon event […]
Tag: Watchathon
The Comcast Xfinity Watchathon Expands To Netflix
Comcast is holding its fifth annual Watchathon week from April 3rd through April 9th! Every year Comcast hosts, what they call, the Xfinity Watchathon—a free video-on-demand (VOD) binge fest. This year, for the first time, Netflix will be included in the all-access promo. The Watchathon is a promotion designed to convince current Xfinity customers to […]
